Saturday, January 16, 2010

Affiliate Marketing Agency Launches Affiliate TV

Affiliate Marketing Agency Launches Affiliate TV

Paulson Management Group, Inc. announces the launch of PMG-AffiliateTV, a weekly video series dedicated to news and updates in the affiliate marketing industry. PMG-AffiliateTV will feature short, concise segments in each episode on important happenings in the affiliate marketing space.

Boulder, CO (PRWEB) January 16, 2010 --Paulson Management Group, Inc. is delighted to announce the launch of PMG-AffiliateTV, a weekly video series dedicated to news and updates in the affiliate marketing industry. The first episode of PMG-AffiliateTV was broadcast this week and can be viewed at www.paulsonmanagementgroup.com/blog/pmg-affiliatetv/ The four-minute episode features segments highlighting affiliate marketing news as well as social media buzz, and features PaulsonManagementGroup.com’s affiliate of the week, and an affiliate program of the week. PMG-AffiliateTV hostess, McKenna Stephens, appears in this first episode and PMG plans to “mix it up” by featuring other team members as hosts in the coming episodes, as well as having guest appearances and interviews. Paulson Management Group, Inc decided to launch this weekly series as a way to inform, educate, and entertain affiliate marketers in the affiliate industry.

“Communications to our affiliate partners for the affiliate programs we manage is a vital role in the relationship building process with affiliates for the programs we manage,” said Heather Paulson, President of Paulson Management Group, Inc. “We wanted to capture the attention of a mass affiliate audience to attract them to the affiliate programs we manage and educate them about newsworthy happenings and new opportunities with our affiliate programs and the affiliate community.”

Affiliate marketing has grown from humble beginnings as an experimental marketing toy to a multi-billion dollar industry in less than 15 years, and continues to evolve rapidly. Paulson Management Group, Inc is dedicated to keeping tabs on important and interesting events and milestones in the affiliate marketing world, and bringing it all together in a concise weekly news segment. One of the stories PMG-AffiliateTV reports on in their first broadcast is new rules for bloggers enacted by the FTC, which require bloggers to fully disclose if they received any payments or perks from the subjects of their reviews. Another story reports on the rise in fashion retailers joining the LinkShare Affiliate Network. Every story chosen for the PMG-AffiliateTV segment is pertinent and timely, and important for all affiliates, affiliate merchants, and other people associated with the affiliate marketing industry to keep tabs on.

PMG-AffiliateTV is just one more effort put forward by Paulson Management Group, Inc to educate and inform their merchant clients and affiliates alike. Paulson Management Group, Inc features an affiliate training webinar for many of their most popular programs, available free to all affiliates. Each webinar is full of useful information on promoting the program effectively, and utilizing the creative media to its fullest potential. PMG also maintains affiliate keyword lists for each of their programs, and makes available the IAB Affiliate Marketing Handbook as a free PDF on their website. The Paulson Management Group, Inc website also features a series of case studies, which showcase different situations in which PMG solved a problem or turned a tricky situation around for one of their clients.

Paulson Management Group, Inc is no stranger to affiliate videos. In fact, PMG is the only affiliate management agency that produces and technically integrates affiliate videos into affiliate networks. Many of Paulson Management Group’s most popular programs feature an affiliate video professionally produced by PMG. Every affiliate video is free to affiliates of that program, and available in the affiliate network hosting that affiliate program.

Paulson Management Group, Inc looks forward to making PMG-AffiliateTV a regular weekly series, and anticipates a large viewership. PMG-AffiliateTV will have sponsorship opportunities available to affiliate networks and affiliate merchants interested in getting their name/brand in front of a large audience. Anyone interested in sponsorship opportunities should contact Paulson Management Group, Inc directly.

About Paulson Management Group, Inc.

Paulson Management Group, Inc. is a full service multi-channel, e-marketing management and consulting agency. Paulson Management Group, Inc offers affiliate program management, paid search engine management, social media management, and SEO management. Interested parties should call 800-384-7760 or go to www.paulsonmanagementgroup.com for more information on services offered by Paulson Management Group, Inc.

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Posted via web from Affiliate Marketing Publisher's Report