MediaPost's News

Myspace Finds Its Place: That's Social Entertainment

by Joe Mandese

Social media, especially big social networking platforms such as Facebook and Twitter, are transforming the way online users interact on everything from politics to brand marketing, but a new study from a highly regarded research and consulting firm suggests that one of the big draws isn't user-generated content so much as it is the kind of professionally produced and curated content that have historically attracted consumers to use media. What's new, says the report from IDC, is that people are using social media outlets to access, distribute, share and influence the entertainment consumption of others. And that, say IDC analysts, is fostering a new "addressable" advertising category that is worthy billions of dollars, and is growing fast. ...Read the whole story >>

AdMob Adds Tablet Ad Formats

by Mark Walsh

AdMob today unveiled a new set of tablet ad formats and enhanced developer tools in connection with the one-year anniversary of its formal acquisition by Google. The mobile ad network also said it now gets more than 2.7 billion ad requests, up from about 800 million a year ago and 2 billion at the start of 2011. ...Read the whole story >>

Ad-On: Twitter Will Build Out TweetDeck

by Laurie Sullivan

Twitter confirmed Wednesday buying third-party client TweetDeck for an unconfirmed $40 million in a mix of cash-and-stock deal. But what does the deal offer marketers and advertisers? Some believe the acquisition will help brands track impact better and increase ad interest. ...Read the whole story >>

'Emerging Affluent' Are Key Digital Consumers

by Les Luchter

As a consumer's affluence increases, so do factors such as early adoption of new digital devices, consumption of digital content and usage of mobile devices. Digital marketers may want to keep an eye on a new group: the "emerging affluent." ...Read the whole story >>

Lyman Heads Publicis Modem's LG Mobile Work

by Gavin O'Malley

Publicis Modem San Francisco just named Alex Lyman as its new vice president and creative director on the global LG Mobile account. One of the agency's goals is to ensure that the digital voice is consistent. ...Read the whole story >>

AT&T Launching 4G LTE In 5 Cities

by Mark Walsh

AT&T has selected Dallas, Houston, San Antonio, Atlanta and Chicago as the first five cities for the rollout of its high-speed 4G LTE service this summer. AT&T plans to extend its 4G LTE network to another 10 cities by year's-end, reaching 70 million consumers in total. ...Read the whole story >>

Business Owners Try Again To Sue Yelp For Payola

by Wendy Davis

A group of business owners have filed another lawsuit against Yelp, alleging that the site offered to bury bad reviews in exchange for ad buys. An amended petition specifically alleges that Yelp has paid people to write reviews. ...Read the whole story >>

Google Readies Gmail Undo Send Feature

by Laurie Sullivan

Google has been testing a feature in Gmail that allows senders to undo an email. The "Undo Send" feature, which users can find through Gmail Labs and activate in Gmail, un-sends emails within the first few seconds after they have been sent. ...Read the whole story >>

Clairol Styles Free App

Pulitzer-Winning Cartoonist Contributes To Daily Kos

Elite SEM Named Digital AOR For Clarks

Correction: Break Media Ownership

Posted via email from SGB Media Group

Social Network Platform News

News 9 new results for social network platforms

SocialGO Rolls Out a Social Network Platform For Gamers San Francisco Chronicle (press release) Having a social networking platform that they can create and modify to suit their needs can encourage more personal interaction, allowing clan members to better know the gamers that they play alongside. Having all communication running through a ... See all stories on this topic »

Toyota Social Net Gives Voice to Customers and Cars ClickZ News Launching initially in Japan with electric vehicles and plug-in hybrids, the Toyota Friend network will run on private social network platform Salesforce Chatter. It will connect vehicle owners to each other and to the brand, and among other things ... See all stories on this topic » ClickZ News

IPgallery Enables Service Providers to Deliver Social Communications to End-users TMC Net This bridge enables network operators and service providers the ability to offer a branded socialcommunications platform across any device to subscribers and business customers for advanced converged voice, video, data, social media and content value ... See all stories on this topic »

4 Years In, The Facebook Platform Is Much Different AllFacebook Yesterday, Facebook reached the fourth anniversary of the Facebook platform, marking a major milestone for the now global social network. When the Facebook platform first launched in 2007, the site had a little over 10 million users at the time. ... See all stories on this topic »

Twitter acquires popular client TweetDeck CNET And Dodsworth expects TweetDeck to continue to support multiple social network platforms. "The reality of it is that TweetDeck usage has been heavily Twitter-based with the external services not heavily used but acting more as a value-add for our users... See all stories on this topic » CNET

Morgan Stanley Smith Barney Jumps On Twitter Bandwagon Financial-Planning.com A little more than a week after co-leading social networking site LinkedIn's spectacular initial public offering, the nation's largest retail brokerage got a jump on wealth management competitors UBS, Wells Fargo and Bank of America Merrill Lynch by ... See all stories on this topic »

Facebook's Zuckerberg Says Music, TV Are Social Frontiers Bloomberg ... “social” through the website, the world's largest social network. These “media experiences” probably will follow the path of computer games, which have been transformed by the Facebookplatform, Zuckerberg said at the EG8 technology forum in Paris. ... See all stories on this topic »

Facebook To Launch Music Service With Spotify Forbes (blog) The service will include a function that lets Facebook users listen to music simultaneously with their friends over the social network, one of the sources said. The partnership is another indication of how Facebook is moving towards becoming a hub for ... See all stories on this topic » Forbes (blog)

PeerCase Brings Social Networking to the Cancer Care Community PR Newswire (press release) ... social networking in a secured environment, PeerCase facilitates enhanced patient care by unleashing the power of the collective knowledge, experience and expertise in the oncology community. PeerCase is available in multiple platforms and provides ... See all stories on this topic »

Blogs 1 new result for social network platforms

Privacy and Security on Social Networks | Beth's Blog By Beth Some social network platforms, like Facebook, make assumptions about your privacy intentions. Some assume that you want to share your information publicly and this is reflected in the the “default” settings which are overly complex. ... Beth's Blog - http://www.bethkanter.org/

Posted via email from SGB Media Group

The State of the News Media 2009

The State of the News Media 2009 is the sixth edition of our annual report on the health and status of American journalism.

Our goals are to take stock of the revolution occurring in how Americans get information and provide a resource for citizens, journalists and researchers to make their own assessments. To do so we gather in one place as much data as possible about all the major sectors of journalism, identify trends, mark key indicators, note areas for further inquiry.

For each area we have produced original research and aggregated existing data into a narrative on the state of journalism that we hope is the most comprehensive anywhere. Statistical data also exists in an interactive format (see our index of charts), which allows users to customize their own graphics. The report also includes A Year in the News, a comprehensive content analysis of media performance based on more than 70,000 stories from 48 news outlets across five media sectors, as well as a special look at Hispanic and African American media and an Interactive Topline that lets users explore the data for themselves. This year’s study also includes special reports on Lessons of the Election, New Ventures online, a content analysis of Citizen Media in 46 communities. And coming soon: a Survey of Online Journalists and a look back at Campaign Coverage.

This report is the work of the Pew Research Center’s Project for Excellence in Journalism, a nonpolitical, nonpartisan research institute. The study is funded by the Pew Charitable Trusts and was produced with the help of a number of authors and collaborators , including Rick Edmonds of the Poynter Institute and a host of industry readers.

The full report is comprehensive, totaling nearly 180,000 words.

Click here for information about printing the report.

via stateofthemedia.org

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